۱۳۸۹ آبان ۹, یکشنبه

World Photography Festival: San Francisco, November 18-21st, 2010

San Francisco World Photography Festival, November 18 – 21, 2010

Photographers of all skill and experience levels are invited to participate in talks, workshops, studio sessions and portfolio reviews where they can Learn, Master and Market photography. All events are being led by their partners iStocphoto, Blurb andSony, as well as international and local industry experts, and World Photographic Academy members including Eliott Erwitt, Scott Thode, Deborah Willis, Zelda Cheatle, and many more.

Highlights of the World Photography Festival include the Photojournalism Roundtable discussion, led by Melanie Light (founder of Fotovision), on Sunday 21st November 12:30 – 14:00, and The Sony Artisans Series, taking place each day during the Festival with photographers Andy Katz, David McLain and Brian Smith. >> View the complete Festival Program.

The World Photography Festival, San Francisco, will have something for everyone, including the general public with a love for photography. We are excited to be presenting four exhibitions during the course of the Festival: 2010 Sony World Photography Awards winners / 2010 Student Focus Award winners / UNICEF: A Photo Pledge for Children’s Rights / Eve Arnold: A Lifetime Achievement Exhibition.

Portfolio Reviews & Workshops: The Portfolio Review provides a rare opportunity to share your work with photography experts and receive their feedback on your work. The reviewers come from diverse backgrounds in photography, such as museum curators, critics, gallery owners, picture editors of newspapers, directors of various photography magazines and international publications. Portfolio reviews sell out quickly so reserve your space soon!

Portfolio Workshop: Much like the Portfolio Review, this is a one-to-one opportunity for photographers to be mentored and guided by an expert in the industry. This workshop is intended for those photographers who may not yet have a portfolio put together or wish to re-build their portfolio to ensure it is effective in portraying the photographers best talents.

For more information on the reviews and workshops, click HERE.

Left Space, the biggest photography studios in San Francisco, will be hosting the World Photography Festival, San Francisco. Left Space has welcomed many photography events, workshops and shoots, making it an integral part of the San Francisco photo community.

Students get 50% off their admission price with student ID. For the full admission price list including portfolio reviews and workshops, click HERE.

>> WPO is currently recruiting volunteers to work at the SF Festival. Applicants must have can do attitude and BIG smile! Must be local, no travel expenses paid. Contact info@worldphoto.org

Left Space, 2055 Bryant Street, San Francisco, CA 94110

There are also several WPO photo competitions:
Student Competition: ‘Exposed’ – Creative Brief
Students entering the competition should be aged between 18-28 yrs

Sony World Photography Awards Open Competition: The Power of ImagingEnter the world where image is passion. The Open competition seeks the true amateur – the lover of photography – to enter a single image, capturing that perfect moment. http://www.worldphoto.org/competitions/open/ Deadline January 5, 2011

Sony World Photography Awards Professional Competition: Submit your work for the chance to become the next Professional Photographer of the Year and win the coveted prize, L’iris d’Or, along with prize money of $25,000.http://www.worldphoto.org/competitions/professional/ Deadline January 5, 2011

World Photography Organization: http://www.worldphoto.org/about-wpo/

۱۳۸۹ آبان ۸, شنبه

مقایسه معنی گرافیک Graphic در ویکی پدیا به فارسی و انگلیسی

گرافیک (به یونانی: γραφικός) یا ارتباط تصویری حیطه‌ای از هنرهای تجسمی است که دارای کاربردهای متنوع و گسترده‌ای است. گرافیک یا به عبارت کاملتر طراحی گرافیک (Graphic design)، به کارگیری تکنیکهای مختلف خلق آثار دوبعدی بر روی سطوح مختلف نظیر کاغذ، دیوار، بوم، فلز، چوب، پارچه، پلاستیک، نمایشگر رایانه، سنگ و... است که در جهت رساندن پیامی خاص به بیننده انجام بپذیرد. از جملهٔ این تکنیکها می‌توان به: عکاسی، اچینگ، نقاشی، روشهای مختلف چاپ اشاره نمود. در هنر طراحی گرافیک از عکس، تکنیکهای مختلف طراحی (مداد، کنته، ذغال، پاستل گچی، پاستل روغنی، قلم و مرکب، مداد رنگی)، تکنیکهای مختلف نقاشی (رنگ و روغن، آبرنگ، گواش، رنگهای آکریلیک)، کلاژ، انواع روشهای چاپ دستی (سیلک اسکرین وباتیک) و هرنوع روش خلق تصویر استفاده می‌شود.

تعریف جلالی : گرافیک یک اثر هنریست که میخواهد پیامی رااز طریق بصری در کوتاهترین زمان ممکن به مخاطب برساند

حیطه‌های مختلف در طراحی گرافیک

در طراحی گرافیک، حیطه‌ها و تخصصهای مختلفی وجود دارد:

§ ارتباط بصری (Visual communication)- مانند:

§ طراحی پوستر

§ طراحی جلد

§ طراحی علامت (Sign)

§ طراحی نشان (Logo)

§ طراحی حروف

§ طراحی آگهی تبلیغاتی

§ صفحه آرایی (layout) برای کتاب و نشریه

§ طراحی صفحات وب

§ طراحی چاپ برای بسته‌بندی

§ تصویرسازی (Illustration)- مانند:

§ تصویرسازی برای کتابهای کودک، کتابهای علمی و آموزشی

§ تصویرسازی برای نشریات

§ طراحی نقشه

گرافیک و بسته بندی به طور کلی رنگ اولین چیزی است که بیننده از بسته بندی درک می‌کند شکل و نوشته به ترتیب بعد از رنگ سبب جذب مشتری میگردند.به همین دلیل رنگ یکی از مهمترین عوامل انگیزشی در خرید محصول است.

نکته ای که باید مورد توجه قرار گیرد استفاده به جا از رنگ‌ها است به عنوان مثال رنگ سبزبسته به جای استفاده می تواند بیانگر فساد و پوسیدگی و از طرف دیگر می تواند بیانگر طراوت و تازگی باشد . در انتخاب رنگ محصولات غدایی و نوشیدنی‌ها علاوه بر توجه به رنگ ماده غذایی میتوان با توجه به ویژگی‌های گروه مصرف کننده از رنگ‌ها به عنوان ابزاری قدرتمند بهره جست. به عنوان مثال در طراحی جعبه چای‌های گیاهی میتوان از رنگ‌های ملایم و لطیف که مترادف فرآورده‌های گیاهی است بهره گرفت. اما مورد چای واقعی میتوان با استفاده ابز زمینه تیره حس مرغوبیت محصول را دز مشتری ایجاد نمود و استفاده از تصاویر مرتبط نوعی تشخص به محصول می بخشد.

گاهی میتوان با ایجاد ارتباط بین بسته‌های یک محصول معنا و مهفوم خاصی را بیان کرد . به عنوان نمونه در طراحی جعبه کفش کودکان با استفاده از رنگ‌های قوی مانند سبز، زرد و قرمزارتباطی سرگرم کننده و جذاب زمانی که کنار یکدیگر چیده میشوند ایجاد نمود.

استفاده مناسب از رنگ سبب انتقال پبام و سهولت پیدا کردن کد کفش در چیدمان مغازه میگردد. این رنگ‌ها بر روی ساک دستی فروشگاه استفاده شده و این نوارهای رنگی در کنار توضیحاتی در مورد دلایل مواظبت از پاها تاثیر زیبا و مخصوصی بر روی مشتری میگذارد.

نکته دیگر اینکه،اگرچه استفاده از چاپ 4 رنگ ارزشمند است اما طراحان در برخی موارد متوسل به انتخابی جسورانه و استفاده از بسته بندی تک رنگ میشوند به عنوان مثال در مورد فرآورده‌های ویژه مردانه استفاده از حداقل رنگ میتواند نماینگر پیامی محکم و مردانه باشد.

از رنگهای آبی،سبز و زرد به منظور تداعی شادابی و حیات در بسته بندی محصول استفاده میشود. استفاده از این رنگها یکی از ساده‌ترین و گویاترین روشهای است که برای نشان دادن خنکی وتازگی در بسته بندی محصولاتی مانند آب معدنی و سبزیجات و میوه‌ها استفاده میگردد. به عنوان نمونه استفاده از رنگ آبی قوی و آرام بخش به عنوان رنگ زمینه برای ارائه فرآوردهٔ اسپری پا بسیار حساب شده به نظر میاید و طراح توانسته با بهره گیری از توانایی رنگ آبی برای القا پاکیزگی و خنکی این حس را به مصرف کننده القا کند .

همچنین استفاده از رنگهای روشن مانند صورتی روشن و آبی و زرد روشن برای بسته بندی هایی که حاوی محصولاتی لطیف و ملایم بسیار به جا است.

گاهی برای ایجاد تاثیراتی از تمول و فریبندگی و کیفیت عالی می توان در رنگ بندی از مقداری طلایی و یا نقره ای به همراه رنگ هایی متالیک از آبی،قهوه ای،فیروزه ای و خاکستری و خرمایی استفاده کرد.از این ترکیب بندی‌ها برای محصولاتی همچون شکلات، عطر و محصولاتی که نیاز به القا قیمت گران دارند بکار برده می شود.

در انتها باید خاطر نشان شد در انتخاب رنگ در بسته بندی باید به احساس ناشی از آن بر روی گروه هدف دقت کافی شود.


اینها در لغتنامه آزاد ویکی پدیا به زبان فارسی بود و حالا به زبان انگلیسی آنرا ببینید . . .


Graphics (from Greek γραφικός graphikos) are visual presentations on some surface, such as a wall, canvas, computer screen, paper, or stone to brand, inform, illustrate, or entertain. Examples arephotographs, drawings, Line Art, graphs, diagrams, typography, numbers, symbols, geometric designs, maps, engineering drawings, or other images. Graphics often combine text, illustration, andcolor. Graphic design may consist of the deliberate selection, creation, or arrangement of typography alone, as in a brochure, flier, poster, web site, or book without any other element. Clarity or effective communication may be the objective, association with other cultural elements may be sought, or merely, the creation of a distinctive style.

Graphics can be functional or artistic. The latter can be a recorded version, such as a photograph, or an interpretation by a scientist to highlight essential features, or an artist, in which case the distinction with imaginary graphics may become blurred.

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[edit]History

The earliest graphics known to anthropologists studying prehistoric periods are cave paintings and markings on boulders, bone, ivory, and antlers, which were created during the Upper Palaeolithicperiod from 40,000–10,000 B.C. or earlier. Many of these were found to record astronomical, seasonal, and chronological details. Some of the earliest graphics and drawings known to the modern world, from almost 6,000 years ago, are that of engraved stone tablets and ceramic cylinder seals, marking the beginning of the historic periods and the keeping of records for accounting and inventory purposes. Records from Egypt predate these and papyrus was used by the Egyptians as a material on which to plan the building of pyramids; they also used slabs of limestone and wood. From 600–250 BC, the Greeks played a major role in geometry. They used graphics to represent their mathematical theories such as the Circle Theorem and the Pythagorean theorem.

In art, "graphics" is often used to distinguish work in a monotone and made up of lines, as opposed to painting.

[edit]Drawing

Cleft (graphic by Irina Minaeva)

Drawing generally involves making marks on a surface by applying pressure from a tool, or moving a tool across a surface. Common tools are graphitepencils, pen and ink, inked brushes, wax color pencils, crayons, charcoals, pastels, and markers. Digital tools which simulate the effects of these are also used. The main techniques used in drawing are line drawing, hatching, crosshatching, random hatching, scribbling, stippling, blending, and shading.

Drawing is generally considered distinct from painting, in which colored pigments are suspended in a liquid medium and are usually applied with a brush. Notable great drawers include Michelangelo, Rembrandt, Raphael and Leonardo da Vinci.

Many people choose drawing as a main art style, or they may use it to make sketches for paintings, sculptures and other types of art. The other term is Engineering Graphics, preferably the language of engineers that simulates Three Dimensional capability of engineer to plan and Implement his ideas. It comprises Projection, Development, Perspective, Section, Intersection, and Isometric ideations.

[edit]Printmaking

Woodblock printing, including images is first seen in China after paper was invented (about A.D. 105). In the West the main techniques have been woodcut,engraving and etching, but there are many others.

[edit]Etching

Etching is an intaglio method of printmaking in which the image is incised into the surface of a metal plate using an acid. The acid eats the metal, leaving behind roughened areas, or, if the surface exposed to the acid is very thin, burning a line into the plate. The use of the process in printmaking is believed to have been invented by Daniel Hopfer (circa 1470–1536) of Augsburg, Germany, who decorated armour in this way.

Etching is also used in the manufacturing of printed circuit boards and semiconductor devices.

[edit]Line Art

Line art is a rather non-specific term sometimes used for any image that consists of distinct straight and curved lines placed against a (usually plain) background, without gradations in shade(darkness) or hue (color) to represent two-dimensional or three-dimensional objects. Line art is usually monochromatic, although lines may be of different colors.

[edit]Illustration

An illustration of a character from a story; also, an illustration of illustrations

An illustration is a visual representation such as a drawing, painting, photograph or other work of art that stresses subject more than form. The aim of an illustration is to elucidate or decorate a story, poem or piece of textual information (such as a newspaper article), traditionally by providing a visual representation of something described in the text. The editorial cartoon, also known as a political cartoon, is an illustration containing a political or social message.

Illustrations can be used to display a wide range of subject matter and serve a variety of functions, such as:

  • giving faces to characters in a story
  • displaying a number of examples of an item described in an academic textbook (e.g. A Typology)
  • visualising step-wise sets of instructions in a technical manual
  • communicating subtle thematic tone in a narrative
  • linking brands to the ideas of human expression, individuality and creativity
  • making a reader laugh or smile
  • for fun (to make laugh) funny

[edit]Graphs

A graph or chart is a type of information graphic that represents tabular, numeric data. Charts are often used to make it easier to understand large quantities of data and the relationships between different parts of the data.

[edit]Diagrams

A diagram is a simplified and structured visual representation of concepts, ideas, constructions, relations, statistical data, etc, used to visualize and clarify the topic.

[edit]Symbols

A symbol, in its basic sense, is a representation of a concept or quantity; i.e., an idea, object, concept, quality, etc. In more psychological and philosophical terms, all concepts are symbolic in nature, and representations for these concepts are simply token artifacts that are allegorical to (but do not directly codify) a symbolic meaning, or symbolism.

[edit]Geometric design

[edit]Maps

A map is a simplified depiction of a space, a navigational aid which highlights relations between objects within that space. Usually, a map is a two-dimensional, geometrically accurate representation of a three-dimensional space.

One of the first 'modern' maps was made by Waldseemüller.

[edit]Photography

One difference between photography and other forms of graphics is that a photographer, in principle, just records a single moment in reality, with seemingly no interpretation. However, a photographer can choose the field of view and angle, and may also use other techniques, such as various lenses to distort the view or filters to change the colors. In recent times, digital photography has opened the way to an infinite number of fast, but strong, manipulations. Even in the early days of photography, there was controversy over photographs of enacted scenes that were presented as 'real life' (especially in war photography, where it can be very difficult to record the original events). Shifting the viewer's eyes ever so slightly with simple pinpricks in the negative could have a dramatic effect.

The choice of the field of view can have a strong effect, effectively 'censoring out' other parts of the scene, accomplished by cropping them out or simply not including them in the photograph. This even touches on the philosophical question of what reality is. The human brain processes information based on previous experience, making us see what we want to see or what we were taught to see. Photography does the same, although the photographer interprets the scene for their viewer.

[edit]Engineering drawings

Image of a part represented in First Angle Projection

An engineering drawing is a type of drawing that is technical in nature, used to fully and clearly define requirements for engineered items. It is usually created in accordance with standardized conventions for layout, nomenclature, interpretation, appearance (such as typefaces and line styles), size, etc.

[edit]Computer graphics

There are two types of computer graphics: raster graphics, where each pixel is separately defined (as in a digital photograph), and vector graphics, where mathematical formulas are used to draw lines and shapes, which are then interpreted at the viewer's end to produce the graphic. Using vectors results in infinitely sharp graphics and often smaller files, but, when complex, vectors take time to render and may have larger file sizes than a raster equivalent.

A screenshot from the 2007 video gameCrysis displaying extremely photo-realistic real-time computer graphics

In 1950, the first computer-driven display was attached to MIT's Whirlwind I computer to generate simple pictures. This was followed by MIT's TX-0 and TX-2, interactive computing which increased interest in computer graphics during the late 1950s. In 1962, Ivan Sutherland invented Sketchpad, an innovative program that influenced alternative forms of interaction with computers.

In the mid-1960s, large computer graphics research projects were begun at MIT, General Motors, Bell Labs, and Lockheed Corporation. Douglas T. Ross ofMIT developed an advanced compiler language for graphics programming. S.A.Coons, also at MIT, and J. C. Ferguson at Boeing, began work in sculptured surfaces. GM developed their DAC-1 system, and other companies, such as Douglas, Lockheed, and McDonnell, also made significant developments. In 1968, ray tracing was invented by Apple

During the late 1970s, personal computers became more powerful, capable of drawing both basic and complex shapes and designs. In the 1980s, artists and graphic designers began to see the personal computer, particularly the Commodore Amiga and Macintosh, as a serious design tool, one that could save time and draw more accurately than other methods. 3D computer graphics became possible in the late 1980s with the powerful SGI computers, which were later used to create some of the first fully computer-generated short films at Pixar. The Macintosh remains one of the most popular tools for computer graphics in graphic design studios and businesses.

Modern computer systems, dating from the 1980s and onwards, often use a graphical user interface (GUI) to present data and information with symbols, icons and pictures, rather than text. Graphics are one of the five key elements of multimedia technology.

3D graphics became more popular in the 1990s in gaming, multimedia and animation. In 1996, Quake, one of the first fully 3D games, was released. In 1995, Toy Story, the first full-length computer-generated animation film, was released in cinemasSince then, computer graphics have become more accurate and detailed, due to more advanced computers and better 3D modeling software applications, such as Maya (software), 3D Studio Max, and Cinema 4D.

Another use of computer graphics is screensavers, originally intended to preventing the layout of much-used GUIs from 'burning into' the computer screen. They have since evolved into true pieces of art, their practical purpose obsolete; modern screens are not susceptible to such burn in artifacts.

[edit]Web graphics

Signature art used on web forums

In the 1990s, Internet speeds increased, and Internet browsers capable of viewing images were released, the first being Mosaic. Websites began to use theGIF format to display small graphics, such as banners, advertisements and navigation buttons, on web pages. Modern web browsers can now display JPEG,PNG and increasingly, SVG images in addition to GIFs on web pages. SVG, and to some extent VML, support in some modern web browsers have made it possible to display vector graphics that are clear at any size. Plugins expand the web browser functions to display animated, interactive and 3-D graphics contained within file formats such as SWF and X3D.

Modern web graphics can be made with software such as Adobe Photoshop, the GIMP, or Corel Paint Shop Pro. Users of Microsoft Windows have MS Paint, which many find to be lacking in features. This is because MS Paint is a drawing package and not a graphics package.

Numerous platforms and websites have been created to cater to web graphics artists and to host their communities. A growing number of people use create internet forum signatures—generally appearing after a user's post—and other digital artwork, such as photo manipulations and large graphics.

[edit]Uses

Graphics are visual elements often used to point readers and viewers to particular information. They are also used to supplement text in an effort to aid readers in their understanding of a particular concept or make the concept more clear or interesting. Popular magazines, such as TIME, Wired and Newsweek, usually contain graphic material in abundance to attract readers, unlike the majority ofscholarly journals. In computing, they are used to create a graphical interface for the user; and graphics are one of the five key elements of multimedia technology. Graphics are among the primary ways of advertising the sale of goods or services.

[edit]Business

Graphics are commonly used in business and economics to create financial charts and tables. The term Business Graphics came into use in the late 1970s, when personal computers became capable of drawing graphs and charts instead of using a tabular format. Business Graphics can be used to highlight changes over a period of time.

[edit]Advertising

Advertising is one of the most profitable uses of graphics; artists often do advertising work or take advertising potential into account when creating art, to increase the chances of selling the artwork.

[edit]Political

The use of graphics for overtly political purposes—cartoons, graffiti, poster art, flag design, etc—is a centuries old practice which thrives today in every part of the world. The Northern Irish murals are one such example.

[edit]Education

Graphics are heavily used in textbooks, especially those concerning subjects such as geography, science, and mathematics, in order to illustrate theories and concepts, such as the human anatomy. Diagrams are also used to label photographs and pictures.

Educational animation is an important emerging field of graphics. Animated graphics have obvious advantages over static graphics when explaining subject matter that changes over time.

The Oxford Illustrated Dictionary uses graphics and technical illustrations to make reading material more interesting and easier to understand. In an encyclopedia, graphics are used to illustrate concepts and show examples of the particular topic being discussed.

In order for a graphic to function effectively as an educational aid, the learner must be able to interpret it successfully. This interpretative capacity is one aspect of graphicacy.

[edit]Film and animation

Computer graphics are often used in the majority of new feature films, especially those with a large budget. Films that heavily use computer graphics include The Lord of the Rings film trilogy, the Harry Potter films, Spider-Man and War of the Worlds.

[edit]Graphics education

The majority of schools, colleges and universities around the world educate students on the subject of graphics and art.

The subject is taught in a broad variety of ways, each course teaching its own distinctive balance of craft skills and intellectual response to the client's needs.

Some graphics courses prioritize traditional craft skills—drawing, printmaking and typography—over modern craft skills. Other courses may place an emphasis on teaching digital craft skills. Still other courses may downplay the crafts entirely, concentrating on training students to generate novel intellectual responses that engage with the brief. Despite these apparent differences in training and curriculum, the staff and students on any of these courses will generally consider themselves to be graphic designers.

The typical pedagogy of a graphic design (or graphic communication, visual communication, graphic arts or any number of synonymous course titles) will be broadly based on the teaching models developed in the Bauhaus school in Germany or Vkhutemas in Russia. The teaching model will tend to expose students to a variety of craft skills (currently everything from drawing to motion capture), combined with an effort to engage the student with the world of visual culture.

[edit]Famous graphic designers

Aldus Manutius designed the first Italic type style which is often used in desktop publishing and graphic design. April Greiman is known for her influential poster design. Paul Rand is well known as a design pioneer for designing many popular corporate logos, including the logo for IBM, NeXT and UPS. William Caslon, during the mid-18th century, designed many typefaces, including ITC Founder's Caslon, ITC Founder's Caslon Ornaments, Caslon Graphique, ITC Caslon No. 224, Caslon Old Face and Big Caslon.

[edit]Examples of graphics